How many pages, and which ones
A focused single-page site for one territory is a very different job from a full site with pages for each buyer type, each equipment line and each area you cover. More pages mean more design, writing and testing.
Who writes the content
Writing is often the slowest part of a website. If you supply finished copy and photos, the job is smaller. If you want us to write it in the trade’s language, plan for that in the scope.
Equipment catalogs
Listing the lines you carry is simple. A searchable catalog with every model, capacity and spec sheet is a bigger build, especially across several brands.
Integrations
Connecting forms to a CRM, a help desk or a service system takes extra work. So do customer logins, dealer portals and warranty workflows.
Territory and SEO work
Every site should launch with the technical foundations in place. Dedicated territory pages and ongoing local SEO are additional work, and usually ongoing.
Care after launch
A website needs updates, security monitoring and backups. Budget for monthly care so the site doesn’t become outdated or vulnerable.
Getting an accurate quote
The fastest way to a real number is a short call about your territory, your lines and what you want the site to do. You get a clear quote before anything starts. Ask for a quote.
Written by Mo at Solomon Watson.